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About Playfish
Playfish leads the social gaming industry in innovation and creativity with award-winning, category-defining games designed for friends to play together. The company has changed the way people play games by creating more social and connected experiences. To date, more than 150 million Playfish games have been installed and played by millions of people worldwide on platforms such as Facebook, MySpace, Google, Bebo, iPhone and Android. The company’s games are amongst the most acclaimed and popular online, including Pet Society, Restaurant City, Country Story and Who Has The Biggest Brain? Playfish has development studios in London, San Francisco, Beijing and Tromso, Norway.
Company HQ
Playfish Ltd.
60 Sloane Avenue
London SW3 3XB
United Kingdom
Playfish Arctic
Playfish AS
Strandvn. 106
9006 Tromsø
Norway
Playfish USA
Playfish, Inc.
116 New Montgomery St.,
Suite 914
San Francisco, CA 94105
United States
Playfish China
Beijing Playfish Game Technology Ltd.
China View, Building 1,
Room 605-606,
No 2 Gong Ti East Road
Chaoyang District
Beijing 100027
People's Republic of China
What are Social Games?
Social games are games designed to be played together with friends.
Traditional computer games focus on standalone game play on consoles, your PC or on your mobile. Games that do allow you to play together with others online normally require you to buy the game, go online and try and find like-minded new friends who are also playing the game. This is something that usually only the most dedicated gamers are prepared to do.
Our social games are different. We create games that let you play together with real-world friends and family using the infrastructure built by social networks. This is in some ways a return to the roots of games. You play with the same people you would play cards, board games or go bowling with in the real world. Sharing the game experience with friends makes it more compelling and fun.
At Playfish we believe social games are a big part of the future of the video games industry, and are working hard to be the leading company in this emerging sector.
Company URLs
Website
http://www.playfish.com
Blog
http://blog.playfish.com
Twitter
Playfish on Twitter
Contact
Management
Kristian Segerstråle
Chief Executive Officer and Co-Founder
As an experienced games entrepreneur, Kristian brings strategic vision and expertise in leadership of creative teams and corporate growth to Playfish.
Prior to founding Playfish in late 2007, Kristian was a co-founder of Macrospace Ltd., which merged with Sorrent Inc. to become Glu Mobile (NASDAQ: GLUU) – a global publisher of mobile games. At Glu, he was managing director of Europe, Middle East and Asia (EMEA). During his 6-year tenure, Kristian successfully directed product development, sales, marketing and technology operations across Europe, and expanded Glu’s reach by opening regional offices in France, Germany, Spain and Italy. Kristian also forged key licensor relationships across Europe with leading companies such as Konami, Celador and Codemasters among others.
Kristian holds a master’s of science degree in Economics from London School of Economics and an undergraduate degree in Economics from Cambridge University.
Sebastien de Halleux
Chief Operating Officer and Co-Founder
Sebastien leads operations in Playfish's San Francisco office where he drives distribution, monetization and business development, as well as partnerships with Facebook, Google, Apple and MySpace.
Prior to Playfish, Sebastien was part of the team that incubated Nokia Ad Service, a business unit aimed at monetizing mobile traffic across Nokia's 850 million mobile devices worldwide.
Sebastien also was an early team member of Macrospace Ltd., a company which merged with Sorrent Inc. to become Glu Mobile (NASDAQ: GLUU), where he was instrumental in building the sales and marketing functions of the organization. He later expanded Glu's distribution footprint in Europe, forged key partnerships with network operators Vodafone, T-Mobile and Orange, and reorganized the company's financial planning and sales operations in preparation for its IPO on NASDAQ.
Sebastien holds a master's in Civil Engineering with honors from Imperial College London. He has resided in Brussels, Bangkok and London, and presently lives in San Francisco.
Sami Lababidi
Chief Technology Officer and Co-Founder
Sami directs the development and technical operations teams at Playfish and is responsible for leading the overall direction of the core platform and processes across the company.
Before Playfish, Sami was a co-founder of Macrospace Ltd., which merged with Sorrent Inc. to become Glu Mobile (NASDAQ: GLUU), a global publisher of mobile games. During his six years there, Sami was CTO Europe overseeing the technology strategy and development of the company's European studio and technical operations. He also worked closely with a variety global mobile phone and media companies throughout the territory to ensure the successful delivery of Glu Mobile games - which averaged 15,000 SKUs per week in 8 languages. Additionally, Sami managed the development and operations of Glu's global back-end mobile provisioning system ensuring scalable deployments across multiple networks, platforms and technologies.
Previously, Sami held key roles at mobile services firm Digital Mobility and Lehman Brothers.
Sami holds a master's of science in Computer Sciences from Imperial College.
Shukri Shammas
Chief Financial Officer and Co-Founder
Shukri oversees all finance, legal and operations for Playfish, as well as shareholder and investor relations.
Prior to Playfish, Shukri was co-founder and managing director of Macrospace Ltd., which merged with Sorrent Inc. to become Glu Mobile (NASDAQ: GLUU), a global publisher of mobile games. Among the critical functions within that role, he was responsible for managing the integration of the two companies into Glu Mobile.
Shukri was also co-founder and chief technology officer of Internet services provider Domainia after beginning his career at the accounting firm Westbury Schotness.
Shukri earned a degree in Business Administration from the American College, London.